It’s the question any company asks, especially in tough economic times. Design is an extra cost, often seen as an aesthetic, unnecessary output on those already troubled balance sheets. But, let’s not forget,image is everything. Nowhere more so than in the hair, beauty and lifestyle industries in which we specialise. Design is essential in the...
Instagram was huge in 2011. Just one year since launching in 2010 ,by Autumn 2011 the app had ten million registered users. What’s the fuss? Well instagram helps us share our lives in snapshots. The visual has become important as we present ourselves more and more online. We can be sitting in PJ’s with no...
Our Jo Gifford writes and blogs for a number of on and offline publications, and is now writing daily news for Graphicdesign.com which is currently in soft launch. Here is her piece on the new colour of the year….ORANGE! Global color experts at the Pantone Color Institute have announced that “Tangerine Tango”, a vivid red-orange is to...
When an economy takes a nosedive and all belts are tightened we all have to look carefully at the purse strings. In the fashion, hair and beauty industries, which Cherry Sorbet work primarily within, there may be tightened budgets but no let up on the need for a brand to be impactful. Design can so...
QR (Quick Response) codes are such a useful marketing tool. They connect instantly with a web page and offer an interactivity with your brand that is essential for your ultra connected clients and customers. What’s more, the beauty and fashion industries are prime territory for the humble QR due to their captive audience. Here’s 10 ways to...
Our Jo Gifford is a geek, but she admits it. Here on her blog Dexterous Diva read her post on workflow advice for a productive, creative day and freedom from a million channels of communication.
Last Friday we hosted another Cyber Savvy workshop at our lovely favourite venue Drink, Shop and Do. This time Kat Williams, the legendary Rock’n Roll Bride shared her experiences and expertise as a pro blogger to a captivated audience of lovely ladies (and one guy!). We loved having Kat as a guest speaker, and her...
So, did you miss out on the workshop last week with the High Tea Cast? Read all about it here on their blog. Stay tuned for new workshops and much, much more next year with Cherry Sorbet.
Cherry Sorbet’s Jo was thrilled to go to the Secluded Blogfest in Cambridgeshire on Saturday. As we organise workshops it was great to go along as a guest, to hear some fabulous speakers and to network with bloggers locally in Cambridge. Most of our clients and workshops are London based and as we have a...
It’s so easily done; you are so busy running a business that Facebook and other social media platforms get neglected. Should you even bother with Facebook? Simply, if you are selling to consumers, yes. For 10 reasons why, take a peek at this post by our lovely partners over at The Teacup Agency listing 10 quick...
Our client Claire Chaudoir wrote a lovely testimonial for us which just has to be aired and shared.
We recently undertook the logo and packaging design for this hair straightener brand.
